Posted by: David | June 6, 2011

Internet Adoption Maxing Out? (Pew)

The PEW Internet and American Life Project reports that 77% of Americans are now online. That’s up from 14% in June 1995.

It broke 70% — actually reaching 72% — in September 2005. Internet use got as high as 79% in two previous polls — April 2009 and May 2010. The easy growth is apparently over.

Pew surveys traditionally show a sizable minority of respondents who have no interest in joining the digital world, for one reason or another. Cost of equipment and access have always been cited.

Here’s what it looks like over time.

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